FREQUENTLY ASKED QUESTIONS

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WHAT IS THE MOST IMPORTANT THING I CAN DO TO ENSURE MY HOME SELLS?

Make sure your home is priced in line with the competition during the time listed. The market is constantly changing; properties are listed daily and hopefully selling just as often. Your agent should actively monitor the market to make sure your listing is positioned as it should be among competing homes. Next, first impressions matter! Staging is key, as is attending to any minor tune-ups; fingerprints on the wall, spider webs in the corners of the windows, stale odors, dirty carpets, an unattended garden, etc. When you make sure your home is staged, cleaned, & all personal items/pictures are removed along with curb appeal - your professional pictures will turn out looking better and attract more buyers.

HOW DO I SET THE ASKING PRICE OF MY HOME?

Setting the asking price for a house is one of the most important determinants of how quickly your house will sell. The consequences of making the wrong decision is painful. If you price your house too low, you will be giving away thousands of dollars that could have been in your pocket. If you price it too high, your house will sit unsold for months (or years in some cases), developing a reputation that something is wrong with the property. To estimate the appropriate list price and likely selling price of your home, your realtor will analyze a data report called a Comparable Market Analysis or CMA. They will look at comparable homes (also referred to as "comps") in the immediate neighborhood that they believe are relevant to your home and that have sold within the past 3-6 months. Your agent will verify that all data is accurate and verify the actual selling price. Then you will have a good idea of how to competitively price your home for sale.

HOW QUICKLY WILL MY HOME SELL?

Market time varies down to the sub-neighborhood, let alone each neighborhood within the city. Market time is also closely linked to price and showing condition, along with economic conditions at the time of marketing the property. As a general rule, if you price your house on target you should sell under the average or median market time for like-kind properties. I have however seen houses and condos linger on the market for many months only to sell at top dollar in a bidding war. A typical residential property will sit on the market from 30 to 60 days max.
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